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E-Marketing Secrets Revealed: Part 1

8 Ways to Find New Clients Now

The SuddenlyInSite Lightning Pen is back with 8 ideas to quickly grow your contact list. Apply these ideas this week, and I guarantee you will connect with new clients in the next 7 days. If your business has currently lost its growth momentum, here's your shot in the arm! This is the first part of a series that will help you quickly grow your contact list.

You have many more contacts—potential new clients—than you realize, and the first step toward growing your business is to gather your contact list into one place. What to do with the list next will be the subject of next week's issue.

Begin right now by tapping the following 8 sources of business contacts:

  1. Your current and past clients.
  2. Client referrals. How are you encouraging clients to bring you referrals.
  3. Prospects who said "no" (It takes about 11 times to turn a "no" into a "yes"). "No" = "Not yes".
  4. The membership of every business networking group you are in (Chamber of Commerce, Toastmasters, BNI, Leads, LeTip…)
  5. Visitors to the above business networking groups (Are you adding visitor names to your list each meeting?)
  6. Professional associations that contain members of your target market or professionals who serve your target market:
    • For example, if you are a massage therapist, associations of physical trainers, chiropractors, health supplement providers, local running clubs, gymnastic clubs... Attend one of these each month. Most have "associate" memberships for complimentary professions.
  7. Businesses that serve your same target market:
    • For example, for the graphic artist, local printing shops, magazines, newspapers, direct mailers...is your list complete?
  8. Your informal network:
    • Friends, family, interest group membership… They may not be a prospect, but it’s 100% certain that they know more than one good prospect for your business.

The single most important marketing action you can take is to go over the above 8 sources of potential clients and add all the names that come to mind to your contact list.

I recommend putting the names on an Excel spreadsheet with four columns headed thus:

  • [fname] = first name
  • [lname] = last name
  • [email] = email address
  • [street] = mailing address
  • [state] = state
  • [zip] = zip code

Now you have the start of a quick contact management list that you can quickly update, sort and export into an email marketing program. This list is the core of your marketing power. It's extremely simple, useful and flexible.

Next week’s edition of the SuddenlyInSite marketing e-zine will guide you in the next step toward transforming your growing contact list into a client-generating machine.

To your success and significance,

David Smith, President, www.SuddenlyInSite.com

P.S. Forward this article to a business associate. They can register to receive this free Marketing tips e-zine at www.SuddenlyInSite.com

I appreciate your comments: davidsmith@definewrite.com

PS: Do you know another business professional who wants to quickly grow their client list? Please forward this email to them!

Want to accelerate the growth of your contact list, new clients and your business even quicker? Contact me and I will guide you through SuddenlyInSite’s Accelerated Client Attraction Program. It's one business expense that pays for itself many times over. Find out more:

David Smith (503) 816-9665 davidsmith@definewrite.com

Copywrite by www.SuddenlyInSite.com May be reproduced only with all links and credits included.

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